nir-vana innovation network

The German company has been a part of a group of companies with their own moulding and tool manufacturing, plastic die-casting and integrated assembly for over 20 years.
They are specialized in the creation, development and manufacture of plastic packaging for the cosmetic industry.
They offer standard packaging for skin care and makeup such as dispensers of creams, gels, lotions etc., bottles, tubs, jars, applicators etc.
An example for finishing and decoration for gloss, mascara or eyeliner:
Finishing: Metal caps anodized with aluminum, plastic caps lacquered or metalized with pantone printing
Decoration: screen printing all around, hot foil stamping

Joining their competencies and integrating the entire process chain - from design, tool manufacturing and plastic production to finishing, decoration, product adjustment, filling and packaging - they also offer full service products. The solutions are offered for the groups “Eye, Lip, Face” (e.g. mascara, lip liner, foundation), “Hand & Nail” (e.g. nail care gel, hand creme) as well as “Brands & private Label”. Thereby, the clients can combine design, applicator, texture and colour according to their wishes.

Besides, they offer customised packaging and products. They assist their clients as production partners and offer support and consultation from the development of ideas up to a successful final production.

The company is aware of the challenges faced by the cosmetic industry. In the fast-paced cosmetic market, they have to adapt quickly to trends. With their technical expertise in creating packaging and formulations, rapid innovation developments and a fine-tuned sense for form, design and products, the company is able to live up to their full market potential, setting trends themselves, too.

The German company is offering distribution services agreements to partners in different countries of the world. They expect from the cooperation to open up new markets and increase the awareness level of the products and services outside Germany.

Advantages & innovations

- The company has developed a patented closure which protects the entire nozzle and avoids possible foreign contamination. Thereby, the products protect against germs and oxidation and increase shelf life. The products offer precise and flexible dosage of the product amount from one drop up to 1,5ml (0,05 fl.oz.) per stroke. They allow easy 360° handling. - The products work without propellant and are 100% recycable. All plastics used have FDA (Food and Drug Administration) and EU-DIR approval for food contact and are ECOCERT & COSMOS approved packagings. The German company has replaced previously used standard materials, such as PP with environmentally friendly organic plasics, based on cellulose, starch, polylactic acid, natural resins and natural fatty acids. The organic materials used are suitable for both eyeliner packaging and skin care components. Currently, purchasers can choose the biobased packaging for all standard textures. A new eyeliner texture will soon be launched, which is up to 98 % natural. - The company is able to offer quick manufacture and reaction as well as customised solutions because they belong to a wider group of companies specialising in tool manufacturing, plastic die-casting and integrated assembly, using state-of-the-art technology and offering modern design. They are one of the rare companies in the world able to offer the entire process chain - from design, tool manufacturing and plastic production up to finishing, decoration, product adjustment, filling and packaging. This allows a cost reduced production and reliable delivery. - The rapidity in reaction is important in the packaging industry for cosmetics, which is in constant evolution. - The product portfolio of the company extends over all of the cosmetic fields, considering all applications and trends on the market and setting some as well.

Stage of development

GERMANY

Partner sought

The German company offers distribution services agreements to partners in different countries of the world. The sought partners are expected to be well connected and already have clients from the cosmetics industry. They should support the German company in building a broader network of purchasers worldwide (acquire new customers ordering cosmetic packaging made of plastic, expand and attend the customer relationships, be the link between their regional market and the German company etc.). The German company will teach the distributors the technical aspects of the product. The distributors should be open to new products and be eloquent. Above all, they should enjoy selling the products and services as well as looking for new customers. The German company expects from the cooperation to open up new markets and increase the awareness level of the products and services in the world.