UK company based in the East of England offers an artisanal range of handmade organic beauty products for the skin, body, and hair. The products have uplifting scents, delicious textures, and effective results. The range provides highly effective solutions for specific skin concerns including, anti-aging, dry and dehydrated, oily and blemish prone, sensitive, dullness and pigmentation.
The brand was launched in 2009 and has seen substantial growth in that time. In 2014 they decided to open their own studio to make their products by hand in small batches. This enables them to ensure the products are of the highest quality and to maximise the freshness of the precious oils and butters. They now have a team of over 30 artisans and support team members involved in the business.
The company sells their products online and the brand is also stocked in Department stores, natural and organic specialist stores and beauty boutiques. They have presence in nearly 30 countries overseas and are looking to grow the brand further by working with new partners under a distribution agreement.
Advantages & innovations
The company has strong ethical values and care about the world, which is reflected in their principles. They use recyclable glass and card packaging, their PET bottles are made of 75% recycled plastic and are recyclable, their products are 100% vegan (certified by Vegan Society), their ingredients are 100% cruelty-free and they buy natural and organic ingredients from as close to home as possible and from fair-trade and sustainable sources. Most of their products are certified Cosmos natural and/or organic.
Thanks to their partnership with rePurpose Global, they are now contributing to the removal of twice as much plastic from the environment as they use in their packaging and shipping, making them the first plastic negative beauty brand in the UK.
They make all their own products, so they know what is in them, why each ingredient is included and where every single ingredient comes from. Many skincare brands outsource their production to industrial factories, but by making everything themselves they can innovate and avoid toxic standard practices (like cheap chemical fillers or adding tiny ineffective amounts of active ingredients).
The company formulate and manufacture all their products by hand and in small batches in their studio which means that the skincare is fresher when you open the bottle.
Their products have been commended by many prestigious award organisations and they have won over 70 awards to date.
Stage of development
Already on the market
Partner sought
Looking to work with experienced medium-sized distributors/retailers who supply organic, natural, and vegan products into the beauty and health sectors.